Travel and Tourism Jobs and Careers
Travel and tourism are two arms of the same industry, with the availability of cheaper air travel having boosted the international tourism industry. At the same time, the domestic tourism industry has grown enormously, as every region attempts to maximise its income.
As one of the UK's largest industries, it's worth in the region of £80 billion and employs over 1.5 million people - around 7% of all people in employment. Much of the work is in hospitality, i.e., hotels, restaurants, pubs, etc, as well as tourist destinations. Here, we look at three higher profile professions concerned with the organisation of tourism.
Travel and Tourism Jobs Sites.
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Travel Agent Jobs
Travel agents work in agencies, helping customers to select and buy holidays, flights, currency conversion and travel insurance products. Working in retail outlets, they promote holidays and offer specialist knowledge of travel companies, destinations and products.
Most travel agents work in a retail environment in the high street and respond to incoming enquiries. Increasingly, they work online. They may have a specialist area, such as certain geographical areas, or types of holiday, such as adventure trips. They are salespeople, who receive bonus incentives in return for achieving high figures.
Travel Agent Jobs Description
On a day-to-day basis, travel agents are involved in the following activities.
- Responding to customer enquiries, submitted by customers in the shop and online.
- Selling travel products and tour packages.
- Responding to enquiries for tailor made travel arrangements.
- Visiting new locations under arrangements with holiday providers to gain first hand knowledge.
- Liaising with airlines, hotels and other providers to create schedules and bookings.
- Undertaking currency conversion at cash desks.
- Arranging and selling holiday insurance.
- Aiming to meet sales targets.
Type of Person and Training
A successful travel agent needs to possess advanced communication and interpersonal skills. With this, they need to have enough energy to incite enthusiasm in the customer, encouraging them to buy a holiday product. A genuine interest in travel is vital.
Sensitivity and tact with regards to the desires of other people are important, as is the ability to remain calm and polite under pressure, particularly during peak times. IT and organisational skills are also critical.
Gaining work in a travel agency doesn't usually require higher qualifications, but NVQ/SVQ levels 1 and 2 in Tourism related subjects are extremely valuable. Higher National Diplomas or foundation degrees in tourism subjects will open up the most desirable positions e.g. with luxury travel agencies. Meanwhile, experience can be gained through temporary or seasonal work in a customer facing, sales environment. Travel experience will also help.
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Tourist Information Officer Jobs
Tourist information centres are a familiar sight in many UK towns. Their main function is to provide information on the town, area and region to visitors, making their stay more enjoyable. The longer tourists spend in the area, the more revenue is generated by the local economy. Smaller Tourist Information Centres are sometimes run by volunteers, while larger Tourist Information Centres are staffed by a combination of paid and voluntary staff.
Key Aspects of Job Description
- Responding to visitor enquiries as to tourist attractions and their opening times, costs etc in the area.
- Collating information about local tourist facilities, from attractions to natural features to accommodation and restaurants.
- Publicising the Tourist Information Centre's own services.
- Planning events and publicity/press opportunities.
- Booking accommodation for visitors and making reservations.
- Selling souvenirs and locally made gifts.
- Selling tickets for public events in the area.
- Preparing brochures and guides.
Type of Person and Training
As with all tourism jobs involving contact with the public, Tourist Information Centre workers need to be great communicators with a genuine interest in helping people. As well as being customer-focused, they need to have the ability to work in a team. Enthusiasm and a friendly approach are essential, as is the ability to solve logistical problems presented by customers. Local knowledge and IT skills are also vital.
There are no set requirements at the basic level of Tourist Information Centre staffing, although voluntary experience of working in a Tourist Information Centre or employment in a customer service role is helpful. NVQ/SVQ qualifications at Level 1 or 2 in tourism subjects vastly improve the chances of gaining paid employment in desirable locations.
Holiday Rep Jobs
Holiday reps are even more involved in ensuring that tourists benefit from positive experiences, as they are located in the domestic and overseas holiday locations, where they act as the face of the tour company. Working for up to 8 months at a time with limited time off, they are tasked with ensuring travel and accommodation arrangements are fulfilled, while handling problems that may arise for the tourists.
Key Aspects of Job Description
- Transporting tourists to or from the airport by car or tour bus.
- Ensuring tourists are comfortably established in their accommodation or hotel.
- Assisting with information on the local area's attractions and services.
- Liaising with hotel staff to ensure relationships run smoothly.
- Responding to any complaints or problems that arise with the tourists.
- Running excursions and selling tickets to other events or attractions.
- Organising car hire and other services required by guests.
- Organising entertainment.
- Completing paperwork and records of visitor stays.
Type of Person and Training
As well as a genuine interest in people, holiday representatives need to be especially outgoing and enthusiastic, in order to engage with everybody. Empathy skills need to be strong, as well as tact and sensitivity to the experiences of guests, especially when they are in need of help.
Able to work on their own initiative, the rep also needs to work in a team. Great communication skills and the ability to talk to groups of people are important. A lot of energy is required, as the hours can be long and the work thankless. A self-sufficient approach is helpful, as many weeks are spent away from home. Patience is important, as guests can sometimes be very difficult to please.
Personality and approach are often more important than qualifications, although a Higher National Diploma in a tourism related subject will provide access to the more lucrative jobs with more upmarket companies. Experience in a customer-facing role is usually required, particularly in a leisure or tourism environment. Responsibility with money is also helpful. Most tour operators provide their own training in the month before the season's start.
Travel and Tourism Jobs Sites
- A wide array of travel related jobs - jobs.travelweekly.co.uk
- Travel and tourism recruitment consultancy - www.candm.co.uk
- Leisure jobs, including tourism - www.leisurejobs.com